Startup Founding Advice
2 min readApr 19, 2023
Inspired by YC and PG
Key Founder Traits
- Determination: Startup founders need relentless determination to overcome obstacles and succeed. Intelligence is important, but determination is crucial.
- Flexibility: Founders must adapt their dreams and ideas as the unpredictable startup world demands, like a running back adjusting their path on the field.
- Imagination: Intelligent founders generate innovative ideas that may seem crazy at first but turn out to be just the right level of unconventional, like Airbnb.
- Naughtiness: Successful founders often have a mischievous side, delighting in bending rules without causing harm. This trait may be connected to imagination.
- Friendship: Startups thrive with multiple founders who genuinely like and work well together, as strong relationships are vital for navigating challenges.
Primary Advice for Founders:
- Launch now and build something people want
- Do unscalable things initially; remain small and nimble pre-product market fit
- Find the 90/10 solution and focus on one problem at a time
- Aim for 10–100 passionate customers
- Write code, talk to users, and prioritize their feedback
- Growth is the result of a great product; don’t scale until it’s built
- Valuation doesn’t guarantee success
- Avoid long deals with big customers, corporate development queries, and unnecessary conferences
- Maintain strong founder relationships and open communication
- Be prepared to fire customers if needed and ignore competitors
- Focus on unit economics and ensure profitability before scaling
- Choose one or two key metrics for success and prioritize tasks accordingly
- Embrace ambition in company direction
- Balance work and personal life; be nice and take care of yourself
Extra advice:
- Equity distribution: It’s important to have fair and clear equity distribution among cofounders early on to avoid conflicts later.
- Hiring: Focus on hiring the right talent and maintain a high bar for quality. Early hires have a significant impact on the company culture and future success.
- Mentorship and networking: Seek advice from experienced mentors and network with other founders to learn from their experiences and challenges.
- Customer acquisition: Develop a clear customer acquisition strategy, focusing on cost-effective channels and optimizing your marketing efforts.
- Pivoting: Be prepared to pivot your product or business model if necessary, based on user feedback and market conditions.
- Legal and compliance: Ensure that your startup is compliant with legal and regulatory requirements, including proper incorporation, IP protection, and data privacy.